Email Marketing Portfolio


Email Copy & Design


abandoned cart email for ecommerce

Abandoned Cart Email

An abandoned cart flow could be an email or a sequence of emails sent to a site visitor who added an item to their shopping cart but didn’t complete the purchase.

On average, nearly 70% of shopping carts are abandoned. Prevent loss sales by reminding customers about their cart using an Abandoned Cart or Abandoned Checkout Series.

(Mock campaign email for Italic. They’re not a client, just wrote and designed it for practice and portfolio.)


sample last warning campaign email

Soon-to-End Deal Campaign

Version 1

Alert warm and hot prospects about soon-to-end deals and specials using soon-to-end campaign emails like this.

(Mock campaign email for Italic. They’re not a client, just wrote and designed it for practice and portfolio.)


sample going away promo campaign email

Last Warning Campaign Email

Version 2

Alert warm and hot prospects about soon-to-end deals and specials using soon-to-end campaign emails like this.

(Mock campaign email for Italic. They’re not a client, just wrote and designed it for practice and portfolio.)


Sample campaign email for yoga apparel ecommerce

Campaign Email for VIPs

Make VIP customers feel special by offering this email. Tweak email copy to target VIP customers.

(Mock campaign email for Ododos. They’re not a client, just wrote and designed it for practice and portfolio.)

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sample cmapaign email - Supergoop

Campaign Email for Non-Buyers

Keep subscribers engaged after brand indoctrination with various Campaigns like this.

(Mock campaign email for Supergoop. They’re not a client, just wrote and designed it for practice and portfolio.)


Email Marketing Strategy


Lead Generation through Signup Forms

Flyout Signup Form + Teaser

Generate leads with a Flyout Sign-up Form. Subtly remind online store visitors who’ve exited your sign-up form to sign up using a Teaser.

Click to play seconds-short video

Popup Signup Form

Generate leads with a Pop-up Sign-up Form.

You can set it to pop up on page load, on based rules, or on custom triggers.


Multi-Step Birthday Popup Signup Form

Delight subscribers with a gift (e.g. exclusive discount, freebie) on their birthday using this birthday form.

Avoid intimidating would-be subscribers with several questions all at once using this multi-step form to update subscriber profiles and use for your Birthday Flow as well as SMS campaigns.

Ecommerce store birthday sign up form
Ecommerce store birthday sign up form
Ecommerce store birthday sign up form


Email Deliverability through Market Segmentation


Email Deliverability thru Market Segmentation

30 Days Engaged Segment

Improve Deliverability Rates through market segmentation by identifying hot, warm, and cold buyers and sending emails with appropriate messaging.

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Klaviyo Market Segmentation

60 Days Engaged Segment

Improve Deliverability Rates through market segmentation by identifying hot, warm, and cold buyers and sending emails with appropriate messaging.

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Klaviyo Market Segmentation

90 Days Engaged Segment

Improve Deliverability Rates through market segmentation by identifying hot, warm, and cold buyers and sending emails with appropriate messaging.

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Sales Conversion Using Coupons


Sample campaign email for yoga apparel ecommerce

Discount Coupon

Lubricate buying friction using Discount Coupons.

(Mock campaign email for Ododos. They’re not a client, just wrote and designed it for practice and portfolio.)

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